The concept for the three looks is a focus on the design process instead of the result.
I wanted to challenge my usual way of designing, so I didn’t start with research and an image in my head, but gave the process, the experiments all freedom for the outcome. I chose fabrics and colors intuitively, worked with fabric manipulation and draping and was fascinated by including chaos in the garments.
By having no expectations for the final looks and focusing on the work itself, I set perfectionism to the side and looked for the joy in designing itself.
Photographer, Editor:
Sandijs Ruluks
Models:
Kristjana Bríet Birgisdóttir
Olga Maggý Winther
Sigtýr Ægir Kárason